content creation

a woman blogging and creating high-quality content

How to Create Quality Content

In digital marketing, content is king for visibility, high traffic, and increased conversion rates. How to create quality content may be a mystery for many…

definition of terms

TF*IDF, Content Creation, and You

TF*IDF is an algorithm that’s essential to high-quality content creation. This acronym for Term Frequency (TF) and Inverse Document Frequency (IDF) is crucial to how…

male copywriter creating interesting content for article on website while working remotely in coffee shop with laptop

How Long Should a Blog Post Be?

If you’re creating service or industry SEO content, you may be wondering, “How long should a blog post be?” That’s a perfectly valid question, and…

guy wonders about squarespace vs. wordpress SEO

Squarespace vs. WordPress SEO

Squarespace vs. WordPress SEO is a debate as old as, “The Stones or the Beatles?” or, “Coffee or tea?”. Okay, maybe it’s not quite that…