How to Create Content for the Stages of the Buyer’s Journey
To convert your audience into customers, you must create content designed for people in the different stages of the buyer’s journey. This post discusses the…
The Ultimate Grammar Guide for Content
Grammar isn’t the most enticing topic to everyone. But since “content is king,” your grammar matters. We’re here to provide clear insight on what you…
How to Avoid Content Cannibalization
Many savvy business owners understand that keywords are an essential part of your SEO. Choosing the right phrases in your web copy can get you…
6 Ways You Can Future-Proof Your Business
In our highly uncertain times, business owners and leaders may wonder how to future-proof your business. Though strong sales and growth outcomes are never guaranteed,…
How to Create Quality Content
In digital marketing, content is king for visibility, high traffic, and increased conversion rates. How to create quality content may be a mystery for many…
TF*IDF, Content Creation, and You
TF*IDF is an algorithm that’s essential to high-quality content creation. This acronym for Term Frequency (TF) and Inverse Document Frequency (IDF) is crucial to how…
How Long Should a Blog Post Be?
If you’re creating service or industry SEO content, you may be wondering, “How long should a blog post be?” That’s a perfectly valid question, and…
Squarespace vs. WordPress SEO
Squarespace vs. WordPress SEO is a debate as old as, “The Stones or the Beatles?” or, “Coffee or tea?”. Okay, maybe it’s not quite that…
Weebly SEO Tips for Small Business
How do website builder platforms do their SEO? When it comes to website visibility on Google and other search engines, is it possible to create…
What You Need to Know about Wix and SEO
Wix has been a leader in the DIY website building world for several years. However, Wix and SEO have not always gone hand-in-hand. Happily, Wix…