There are several marketing plans you can do to help successfully advertise your website to your target audience. One of these is website competitor analysis….
There’s a place for short and long blog articles. It’s just a matter of finding out which one to use the best. Determining this is…
To convert your audience into customers, you must create content designed for people in the different stages of the buyer’s journey. This post discusses the…
Grammar isn’t the most enticing topic to everyone. But since “content is king,” your grammar matters. We’re here to provide clear insight on what you…
Many savvy business owners understand that keywords are an essential part of your SEO. Choosing the right phrases in your web copy can get you…
Many business owners understand that content is king in E-Commerce and digital marketing. But, how do you find and use the best blog structure for…
In digital marketing, content is king for visibility, high traffic, and increased conversion rates. How to create quality content may be a mystery for many…
You go to Google and type “How do I grow my online presence?” Once the search results populate, you’ll click on the first or second…
If you’re creating service or industry SEO content, you may be wondering, “How long should a blog post be?” That’s a perfectly valid question, and…
Squarespace vs. WordPress SEO is a debate as old as, “The Stones or the Beatles?” or, “Coffee or tea?”. Okay, maybe it’s not quite that…
Though Google continually updates its algorithms, the recent Google BERT update is the most significant change in five years for the search engine giant. At…
Hey, you with the online or brick-and-mortar business over there. We congratulate you on leaping (no matter how long ago that was) into entrepreneurship. We…
In marketing, two standard approaches dominate the industry: direct response marketing and brand marketing. Digital brand marketing is a no-brainer. Any slogan you can think…
“Brand voice” is a trendy term right now. Your brand voice is a compilation of your company’s vocabulary, style, visuals, and tone across all the…
“A very typical example of a certain person or thing” defines an archetype. Twelve archetypes describe our unique personality signature on everything we do or…
