Reinventing Business: How You Can Adapt for the Holidays
Holiday shopping in 2020 will look different than in years past. Businesses who’ve traditionally profited most from in-person visits will need a radical pivot in…
Don’t Wait to Digitize Your Business
The need to digitize your business is more urgent than ever. A disruptor on a massive scale, the Covid-19 pandemic created a seismic shift that…
A Beginner’s Guide to Ecommerce and SEO
Owning a business is hard enough. Your to-do list includes operations, staffing, product development, process implementation, customer service, and compliance, and that list is far…
Why You Should Develop a Customer Persona for your Ecommerce Business
If you sell products or services, even online, you must develop a detailed customer persona. “But, why?” you may ask. “Our products and services are…
How Long Should a Blog Post Be?
If you’re creating service or industry SEO content, you may be wondering, “How long should a blog post be?” That’s a perfectly valid question, and…
Squarespace vs. WordPress SEO
Squarespace vs. WordPress SEO is a debate as old as, “The Stones or the Beatles?” or, “Coffee or tea?”. Okay, maybe it’s not quite that…
Weebly SEO Tips for Small Business
How do website builder platforms do their SEO? When it comes to website visibility on Google and other search engines, is it possible to create…
Who Should Use Shopify and Shopify SEO over Amazon?
Having choices for your e-commerce platform is a cool luxury online these days. Knowing which platform to select for your online store can be a…
Google Cloud Platform vs. Other Hosting Solutions: Scale Better on a Cloud
Getting your business organized is no easy feat, and it is essential that you use tools to outsource where possible. Google Cloud Platform (GCP) was…
Augmented Reality: Digital Gimmick or eCommerce Necessity?
Business owners always wonder how to stay ahead of the marketing curve, both digitally and in real life. Your success depends on your ability to…