At the core, Search Engine Optimization (SEO) is the process of optimizing a website to rank higher in search engine page results (SERPS). This is…
You know how important it is that your brand and products appear on the first page of search engine results. You have an SEO strategy…
“How long does SEO take?” is one of the most common questions most business owners ask when considering optimizing their sites for Google. As digital…
SEO Meta tags are a core part of search engine optimization (SEO) and Google’s algorithm. Whether a beginner or an expert, knowing how to create…
Backlinks are a vital aspect of search engine optimization and SEO strategies. They are considered a baseline of how popular your website is to users….
Search engine optimization (SEO) can help you expand your target audience, earn more revenue, and create long-term brand awareness. However, implementing SEO on your website…
If you’re looking to spread the word about your cannabis business, you’ll want to use the internet to do it. The internet is full of…
PPC advertising campaigns are beneficial for modern businesses due to their cost-effectiveness and ability to target audiences. For any business that leverages paid advertising, PPC…
Numbers don’t lie. According to the Society of Permanent Cosmetic Professionals (SPCP), the number of trained permanent makeup technicians has skyrocketed tenfold over the last…
Nobel prize-winning economist Robert Coase once asserted that “if you torture the data long enough, it will confess to anything.” Robert here was highlighting the…
Building brand trust is crucial for the success of your B2B business. Every investment you make towards building your brand trust can bring exponential results,…
The search engines’ ultimate goal is to satisfy search intent. In today’s SEO landscape, where consumers know what they want, providing relevant information that matches…
Backlinks continue to be Google’s most powerful ranking signal. If you are interested in growing your brand, you know that backlinks still matter in 2022….
The “EAT” acronym stands for Expertise, Authority, and Trust. This acronym first appeared in the 2015 iteration of the Google Search Quality Raters Guidelines, which…
Last year, 90% of online searchers used the internet to find a local business. Did they find yours? If you’ve invested in search engine optimization (SEO) and…
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Romain Berg is a platform-agnostic, data-driven, digital-first marketing agency that is redefining what digital optimization means.
