The cost of 1000 impressions of an ad. If a company spends $1000 for 4000 impressions (or 4 – 1000s), the CPM is $250 ($1000/4).
The cost of 1000 impressions of an ad. If a company spends $1000 for 4000 impressions (or 4 – 1000s), the CPM is $250 ($1000/4).
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