A Facebook Business Page is a public profile specifically created for businesses, brands, celebrities, causes, and other organizations on the popular social networking platform, Facebook. Unlike personal profiles, which are meant for individual use, a Facebook Business Page serves as a professional presence on the platform, allowing businesses to share their stories, connect with customers, and promote their products or services to a vast audience. With a Facebook Business Page, companies can post updates, respond to comments, host live videos, create events, and run targeted advertising campaigns. These pages come with various tools and insights that help businesses track engagement, understand their audience, and measure the performance of their content. Furthermore, a Facebook Business Page can be customized with tabs, sections, and call-to-action buttons that guide visitors to take specific actions, such as visiting a website or making a purchase. By maintaining a Facebook Business Page, businesses can increase their online visibility, foster customer loyalty, and drive sales through the power of social media marketing.