The percentage of viewers who exit a site after only seeing one page without navigating to other pages. Understanding bounce rate clarifies user interest and is often used to determine what website area should be optimized.

The percentage of viewers who exit a site after only seeing one page without navigating to other pages. Understanding bounce rate clarifies user interest and is often used to determine what website area should be optimized.
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Romain Berg is a platform-agnostic, data-driven, digital-first marketing agency that is redefining what digital optimization means.